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| Sponsored by Pillar to Post |
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| Speak on Purpose, Speak With Purpose: Negotiation Strategies |
| By Sherri Johnson, CEO & Founder, Sherri Johnson Coaching & Consulting |
Your agents bring together buyers and sellers through successful negotiation. Too often, agents are practicing sales prevention; they are getting in their own way, and, unfortunately, the buyer and seller lose out on opportunities. These strategies for intentionally choosing the words you use or not use will put you in a more effective position to help your clients. Master these on-purpose strategies to manage expectations better and fulfill your client's real estate goals and objectives. 1. Use the ‘sandwich theory.’ Start and end every conversation on a positive note. Enthusiasm always wins, and approaching every step ...
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(TNS)—Devin Ward isn't in a rush. While seeking a college degree, he worked as a research assistant at the Institute for Social Behavior
